Find Web Developers
Find Web Developers

Successful eCommerce by Using Local Web Design and Web Development Companies

August 28th, 2018

If you are thinking of getting an e-commerce website built to sell your products online, using a local web design company can be very beneficial if you follow these very simple rules:

Benefits for using a local web design company:

  • Face to Face Meetings.
  • Build a Relationship with the web company as an e-commerce website needs at least 1 year to become established.
  • Less expensive than using a large web company.
  • Smaller companies build themselves on reputation so they will try their hardest to deliver.

The Rules to follow when selecting which web company to use:

How does the web design company present themselves?

Check their website and take a look at how they present themselves, if they are a reputable and at the top of their game they will have a stunning website.

Check their portfolio

Once you narrow down your search take a look each companies portfolio, this again will show you if they can design and produce stunning websites.

Speak to their Customers

Once you have looked through their portfolio, select a few of their customers and give them a call. Ask them how the web company was to work with and what type of approach they took when giving a plan on how they could help you grow your e-commerce websites.

Check their search engine rankings

Once you have narrowed your search down to at least 3 web design companies you may be interested in using to build your e-commerce website, have a look at how their own website ranks on Google. The best way to do this is take a look at what keywords they have in the header of your browser bar and then type these into Google.

You need to do this for a few of the keyword terms and phrases that you find on a few pages of their website.

A good web design company needs to build websites with good SEO Practices.

Google Product Search

For me this is a must when it comes to launching a new e-commerce website. If the web design company know what they are doing they will create a product feed to Google’s product search and this on its own can start generating traffic to your website and it should come as part of the initial cost.

Google Analytics

Another good practice that web design companies should follow is installing Google Analytics, this way they will be able to look at how your website is performing and how they can improve certain pages on your eCommerce site.

All the points above work as they are practices that companies I have worked for follow. More and more local web design companies are starting to use good web and SEO practices, and if you stick to the points above you should be getting a good e-commerce website and stimulating your local economy.

Availing the Best Web Development Firm

August 27th, 2018

Websites are high on demand as it is through a website or web portal that more and more people are finding ways to earn some extra bucks. Besides these part timers, there are more serious people who wish to eke out a flourishing business through deft usage of Internet. The monetary prospects have resulted in a wide surge in the requirements of websites. This huge demand has subsequently led to the mushrooming of numerous agencies and individuals. This huge pool of providers can leave you perplexed in choosing a suitable firm or person.

If you are not able to decide from the number of proposals that you received from firms and individuals then you should better take decisions after considering the following things.

Go for an Experienced Firm

I have seen many people opting for freelancers and ruing their decisions later. Freelancers might come cheap but they are not trustworthy, they stretch a project too long (I have seen several instances where a person struck a unique idea and sourced it to freelancers which took it so long that the project lost its relevance), and they often tend to stop in mid-way. On the contrary, I know some freelancers who have truly satisfied the clients. My point is- if you have the money, choose a firm and that too an experienced one.

Prototyping

A genuine and experienced firm adept in the required technology will soon provide you the prototype of the website. Even if they ask for some amount for prototyping, you can pay them as it will help you to save larger sum in later stages. Firms that somehow manage a project would refrain from providing the entire solution as they have a system which manages the projects in bits and pieces. In fact, a prototype would tell you what to expect.

Signing of NDA

The more unique your project, the more protective you should be, as in case of any spillage you would lose the first-mover advantage. It has been seen that many small and ill-managed firms leak the project details or they try to copy it for their usage. So, it is advised to go for the firm which is willing and prompt in signing an NDA (Non Disclosure Agreement).

There are other things like cross-checking the references etc to help you get a professionally developed website.

Web Development – Step by Step Guide to Designing Your Own Website

August 26th, 2018

Designing and developing your own website can be very time consuming. That is why careful planning and organization are a must. Using the same basic principles, every small business owner can design his or her own website. With a little patience and some general knowledge, you can be up on the web in no time.

Step-by-step guide to website development

1. Gather information: the most important part of designing your website is the information you wish to convey to your audience. You need to understand the purpose of your site. Is it to sell a product, inform your audience, or offer a service?

You also need to set goals. Think about what you want to accomplish with your website. Common goals are either to generate more sales or share valuable information.

Knowing your target audience is key to building traffic. Imagine the ideal person you want to visitor your website. If you run a business that trains dogs, your target audience would be pet owners. Consider every demographic when you think about whom you are trying to reach.

Content is king when it comes to search engines. Your content must be highly informative, relevant, and fresh. Adding new content often will keep the web spiders actively searching your site. This boosts your rankings and allows clients to more readily find you.

2. Plan your site: using the information you gathered to put together your website. Your landing page should offer information about your products and services as well as contact information.

Make sure to include a site map that inner links all pages. You don’t want a visitor to wind up at a dead end. They will leave your site frustrated and probably won’t come back.

Plan your site from your customer’s perspective. What will they be searching for? What type of information do they need? Proper navigation will help your visitors find their information quickly and leaved pleased.

3. Design your website: when designing your site, you must consider your target audience. You want a layout and theme that appeals to the people you is trying to reach. Many programs, like Adobe Dreamweaver, offer an extensive variety of WYSIWYG themes. This type of software is easy to use and requires little knowledge of HTML code.

You may wish to recruit a web designer to help you set up your site. He or she will work with you to ensure your site have the look and feel you want. Your web designer will also link your site properly and add in necessary content to draw in your audience.

4. Test your site: once you develop your site, it’s time to test it by going live on the web. Your site does not need to be complete in order to go live. Just make sure none of your links are broken. If you have a page under construction, let your visitor know it’s being worked on. Make sure your under construction pages have links back to your landing page.